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AV project managers have a lot on their hands these days, what with most AV companies being contacted for multiple projects at practically any point of the year. Clients both in North America and abroad are becoming more vigilant about digital transformation and want robust AV systems that can withstand a few disruptions caused by ever-evolving technology. As a result, those in the AV business have their work cut out for them, but are often shortchanged when it comes to in-house talent or go-to specialists.

There’s only so much you can stretch your internal resources for multiple projects, after all. And what about instances where your go-to team is out of town for a season?

The above is part of why it’s in AV project managers’ best interests to hire freelancers. But to know the rest of what’s significant about having a ready source of freelancers to rely on, you’ll have to read on…

1. More Coverage for Clients

There’s a misconception amongst AV project managers that hiring more freelancers means giving up some stability, but in truth it’s the opposite. Hiring more freelancers means having more manpower, which means more coverage for you multiple clients’ projects. Especially if you have access to skilled freelancers, you can expand your AV solutions.

 You need to ensure that your company is ready to take on bigger or more complex projects if the opportunity comes along. And you have less capability to do so if you only rely on in-house talent. You shouldn’t have to turn down clients simply because your go-to specialists aren’t available, or miss the chance to take on international projects if those specialists don’t have the ability to travel abroad.

Quite simply, more coverage for clients means more flexibility for you. Which brings us to our next reason for hiring freelancers.

2. Prevent Sales from Slowing Down

Despite the rush of digital transformation, there are still periods of the year where you might find that there’s less client traffic. But these slow periods for sales aren’t out of your control—AV project managers with access to skilled freelancers can leverage slower sales periods to break into new, international markets for clients.

A lot of freelancers are those who are looking to supplement their skills and income, or are simply open to a new adventure abroad working in their field of expertise. Make good use of this adventurous spirit and find new sales leads outside of your local area. One of the most noteworthy changes to the gig economy this year was the expansion of professional networks so that companies like yours can readily source talent.

3. Balancing Overhead Costs

IT-driven companies have some of the highest overhead costs due to what it takes to keep daily operations updated and the types of in-demand technicians they must enlist. Have you ever thought about how much it costs to take on more full-time employees? There’s recruitment, training, and other costs that are often forgotten when taking on more permanent staff. Balancing overhead costs is no small task.

Hiring freelancers can reduce the amount of overhead you have over the year. How, you might ask? Because when you hire freelance, you can hire for specific project periods. There’s also a lot of freelancers that prefer to take on multiple short-term assignments so that they can have more work-life flexibility. Hiring freelancers is the best way to expand your AV company’s resources and client database.

If you like the benefits discussed in this blog about hiring freelance, but aren’t sure where to start, we’ve gathered 10 tips for hiring freelance AV technicians for your further consideration.


Paul Weatherhead

Paul Weatherhead

Prior to founding AV Junction Inc., Paul worked for a tier one AV systems integrator in an operational management capacity for 10 years. His knowledge and experience have helped him oversee hundreds of system integration projects in a variety of industries. Paul’s leadership skills as matched by his sense of humour and easygoing nature. When he’s not at work, you can find him outdoors, exploring new places or spending time with family and friends.

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